MultiTasking

"Several research reports, both recently published and not yet published, provide evidence of the limits of multitasking. The findings, according to neuroscientists, psychologists and management professors, suggest that many people would be wise to curb their multitasking behavior when working in an office, studying or driving a car.

These experts have some basic advice. Check e-mail messages once an hour, at most. Listening to soothing background music while studying may improve concentration. But other distractions - most songs with lyrics, instant messaging, television shows - hamper performance. Driving while talking on a cellphone, even with a hands-free headset, is a bad idea.

In short, the answer appears to lie in managing the technology, instead of merely yielding to its incessant tug.

...The human brain, with its hundred billion neurons and hundreds of trillions of synaptic connections, is a cognitive powerhouse in many ways. 'But a core limitation is an inability to concentrate on two things at once,' said René Marois, a neuroscientist and director of the Human Information Processing Laboratory at Vanderbilt University.

Mr. Marois and three other Vanderbilt researchers reported in an article last December in the journal Neuron that they used magnetic resonance imaging to pinpoint the bottleneck in the brain and to measure how much efficiency is lost when trying to handle two tasks at once.

Study participants were given two tasks and were asked to respond to sounds and images. The first was to press the correct key on a computer keyboard after hearing one of eight sounds. The other task was to speak the correct vowel after seeing one of eight images.

The researchers said that they did not see a delay if the participants were given the tasks one at a time. But the researchers found that response to the second task was delayed by up to a second when the study participants were given the two tasks at about the same time.

In many daily tasks, of course, a lost second is unimportant. But one implication of the Vanderbilt research, Mr. Marois said, is that talking on a cellphone while driving a car is dangerous. A one-second delay in response time at 60 miles an hour could be fatal, he noted.

...The productivity lost by overtaxed multitaskers cannot be measured precisely, but it is probably a lot. Jonathan B. Spira, chief analyst at Basex, a business-research firm, estimates the cost of interruptions to the American economy at nearly $650 billion a year.

That total is an update of research published 18 months ago, based on surveys and interviews with professionals and office workers, which concluded that 28 percent of their time was spent on what they deemed interruptions and recovery time before they returned to their main tasks."

(Source:  Steve Lohr, "Slow Down, Multitaskers; Don't Read in Traffic," The New York Times, March 25, 2007; http://www.nytimes.com/2007/03/25/business/25multi.html.)